Imagine a world without iron deficiency – all made possible by the Lucky Iron Fish.
Recently on Stepright with Lynn, I had the opportunity to speak with Dr. Gavin Armstrong, the founder and CEO of Lucky Iron Fish. This Canadian company has a unique global initiative. In this episode, Dr. Armstrong and I talk about the impact that the Lucky Iron Fish has on malnutrition and iron deficiency around the world. Iron deficiency affects nearly 3.5 billion people worldwide, but with one small fish shaped piece of iron all of this can be changed.
This fish, a symbol of hope and good luck, is saving lives in countries where a well balanced diet is hard to come by. The Lucky Iron Fish is a safe effective way to add iron to your diet. One Lucky Iron Fish can provide an entire family with up to 90% of their daily iron intake for up to five years. Each fish is made up of a particular type of iron called natural ferrous which is easily absorbed by the body. To release the iron the fish is placed in boiling water for 10 minutes. It can be used for drinking water or be cooked in soups or stews.
Lucky Iron Fish is committed to doing business in a socially and environmentally responsible way and as a result has become a B-Corp certified company. They carry this out by hiring local staff, using recycled and biodegradable materials, and supporting like-minded businesses and organizations.
Every time a Lucky Iron Fish is purchased, a portion of the proceeds is used to distribute fish to communities in need. Each year the company is able to donate thousands of fish across the globe. It is their mission to put a fish in every pot. You can help make this possible by purchasing a fish of your very own.
Tune into Stepright with Lynn to hear first hand from the Lucky Iron Fish president and founder Dr. Gavin Armstrong: